
Building brands that do good.
Yechi exists to support economic development on the African continent by helping mission-driven brands grow.
We believe that building profitable businesses that strengthen local African economies is a crucial step toward ending poverty. We also believe that Africa has the resources and ingenuity needed to create high quality products that will be loved by consumers globally. That’s why we collaborate with brands committed to sustainable development—driving economic growth that empowers farmers and workers across Africa to achieve lasting prosperity.
Our Brands Have Been Featured In
“Yechi’s CEO, Temidayo, possesses a unique ability to think outside of the box and approach challenges with creative, pragmatic solutions. Her problem-solving skills are nothing short of remarkable, and her innovative mindset consistently drives success in every endeavor she undertakes.”
— Kehinde O., Co-Founder & CEO of Elari

We’re committed to helping conscious brands effectively engage with consumers and grow, so that they can continue their good work for people and the planet.
A Full Range of Support
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Comprehensive market research and competitive analysis to inform product formulations, packaging, and positioning, ensuring alignment with consumer demand and regulatory requirements in the U.S. market.
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Strategic sourcing to connect African suppliers with U.S. buyers, while managing supply chain to ensure efficient logistics, regulatory compliance, and seamless delivery to retail and online channels.
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Holistic brand development, including storytelling, visual identity creation, and go-to-market strategies designed to differentiate products and establish a strong presence in competitive retail and e-commerce environments.
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Optimized e-commerce strategies, including Amazon listing management, direct-to-consumer sales, fulfillment coordination, and digital marketing to drive visibility and sales.
“Yechi has been a huge help in getting us set up in the U.S. while we stay focused on scaling our operations in Cameroon…they’ve made the process smooth, handling the complexities of launching in a new market so we can focus on what we do best.”
— Jonathan K., Founder & CEO of Yakéva

Yechi is the go-to brand partner for companies with an African nexus
What Our Clients Say
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Yechi has been a huge help in getting us set up in the U.S. while we stay focused on scaling our operations in Cameroon. From the start, they’ve made the process smooth, handling the complexities of launching in a new market so we can focus on what we do best. Temidayo, the founder, is exceptional. She has amazing instincts when it comes to brand building, being very meticulous about our positioning in a competitive space. She’s also incredibly organized and execution-focused; with her every discussion actually turns into action. I never have to worry about follow-through—if we talk about something, I know it’s getting done. On top of that, she’s someone you can trust with all your assets. She takes ownership, problem-solves, and makes sure everything is done at a high standard. If you’re looking for a partner who understands brand strategy, and how to execute, then I highly recommend Yechi!
- Jonathan Kamanou, Founder & CEO of Yakéva
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It’s a delight to work with Yechi and its exceptional CEO, Temidayo. Having had the privilege of working closely with Temidayo, I can confidently say that she is one of the most talented and visionary entrepreneurs I’ve had the pleasure of partnering with. Temidayo possesses a unique ability to think outside of the box and approach challenges with creative, pragmatic solutions. Her problem-solving skills are nothing short of remarkable, and her innovative mindset consistently drives success in every endeavor she undertakes. Beyond her strategic brilliance, Temidayo is highly responsive, reliable, and dedicated. She works tirelessly to accomplish any task with precision and efficiency, ensuring that every project is executed to the highest standard. Her attention to detail, coupled with her unwavering commitment, has earned my deep respect and admiration. What I find particularly rewarding about working with Temidayo is her professionalism and preparedness. Our weekly calls are always engaging and productive, as she comes ready with clear insights and valuable contributions. Her ability to foster meaningful conversations and maintain a results-oriented approach truly sets her apart. I hold Temidayo in the highest regard and wholeheartedly recommend her and Yechi as an outstanding business partner. She is a remarkable leader and a trusted ally, and I am confident that any organization or individual working with her will benefit greatly from her expertise and dedication.
- Kehinde Oyefara, Co-Founder & CEO of Elari
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My experience with Yechi is nothing short of exceptional. Despite the short time we’ve worked together, Yechi has demonstrated remarkable knowledge, professionalism, and expertise. Their input was instrumental to the success of my first project. With unwavering tenacity, Yechi’s CEO, Temidayo, provided insightful feedback while also encouraging me to exercise creative freedom, allowing me to truly make the project my own. Temidayo is not only highly talented but also kind, patient, and jovial. Her assiduous approach to brand building, combined with her dedication and keen eye for detail, sets her apart as an outstanding professional. I highly recommend her, and the full team at Yechi, to anyone seeking expert guidance in brand building.
- Ezi Jemie, CEO of Ade + Ayo
